As the digital world continues to grow, businesses are facing increasing demands to provide instant support and a personalized experience to their customers. This is where chatbots come in – they have become a popular tool for companies to automate their customer support, lead generation, and sales processes. 

One of the most powerful tools for building chatbots is HubSpot. It is a leading marketing and sales software platform that offers an all-in-one solution for businesses to manage their online presence. According to a survey conducted by HubSpot, 47% of people would prefer buying items from a chatbot. Moreover, more than 70% of businesses are already using chatbots for customer interactions. And there’s no reason why you shouldn’t do it as well.

This article will explore how you can build a chatbot for your business using HubSpot. We’ll cover the steps you can follow to create your own chatbot, and discuss the different types of chatbots you can build.